July 1st, 2010

10 Questions with Kim Kardashian


You have 3.7 million followers on twitter, how has social media changed the way you do business and how has it affected your personal life brand?

I am almost at 4 million! Hoping to get there this week! I really believe I have a brand for my fans and tools like twitter have allowed me to connect and communicate directly with my fans! I get to hear what my fans are asking for an I make sure I can provide them with a product or information.


Over the past few years reality TV has taken over television, practically anyone can become a celebrity without having or needed the experience. Did you ever expect for your show “Keeping up With the Kardashians” to become this successful and what have you learned from it?

We had a fun idea to share our lives on TV and in no way did we ever think it would elevate to this level. We definitely share our craziness and family feuds but there is so much love and heart in our family, I just think people can relate. We have grown closer as a family from this experience and bottom line we love what we do.



What are the biggest issues facing your generation today?

There are so many different issues my generation is facing. This certainly is not a huge issue but being the hopeless romantic that I am, I find that old fashion love is hard to come by now in days. Too much communication… no more sweet letters and cards, it’s all e-mails and texting, so impersonal. I do know that life was definitely more simple even when I was growing up. No cell phones, myspace, facebook. Seems like monogamy is an issue.

Read the rest of my Top 10 with JR after the jump!



You live on a plane, what keeps you motivated? Have you ever felt like giving up?

I feel so blessed to be able to travel the world. It’s truly a dream come true. I rarely get sick and when I’m taking lots of redeye flights I get sick which makes me want to take a few days off… other than that I would not give this up for anything!



What 3 pieces of advice would you offer entrepreneurs starting out today?

  1. Dedication and develop a strong work ethic
  2. Committing to your goals
  3. Find something you are passionate about and find a way to make money from it


You are the branding queen, everywhere I turn I see your name, poster, perfume ect… What or who do you attribute your branding success to? When did you realize you were a household name?

I really attribute my parents, my father especially for teaching me to have a strong work ethic. I worked in my father’s office for 6 years and he taught me so much. I really think having goals and working hard to achieve them takes you a long way. The first time I realized I was a household name was when I read people magazine today and Elizabeth Edwards mentioned my name!


What has been your most effective marketing tactic or technique?

Just being true to myself and fans. I don’t endorse products I don’t use or love. People can sense if something isn’t authentic.


What are you doing to give back to your community?

I was raised to always give 10% of my earnings to charity. I support and belong to many charities, e-bay auctions and I am heavily involved with the Dream Foundation, an organization that grants wishes to terminally ill adults.


Your mother Kris is your manager and a great one too! What has she done to help you along the way and what do you think she got her negotiation skills from?

My mom is the key to my success! We think exactly alike and are always on the same page. She’s a better negotiator than I am, so I learn so much from her! I think she learned a lot from my dad as well.


Who is the smartest person you know and why?

JR Ridinger!!! Do I even need to explain? DUH

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